Manfredi Guarisco

Marketing Manager &
Cognitive Psychologist

Based in Utrecht, Netherlands.

Open to relocate, if needed.

My projects:

About me

(Neuro) Marketing Manager, sometimes cosplayer.

My passion for marketing can be traced back to my childhood. Whenever I stood across commercials of my favourite series, I had chills streaming all over me, making me wonder about experiencing their story and characters.

How was it possible to induce such powerful emotions by just promoting something? Was it about the product, about the story, or about the characters? What was the scientific process behind that stream of energy?

From that moment, I've devoted myself to answer those same questions which later passionately have driven me in my professional career and personal life, by choosing to pursue an hybrid of both creative and scientific education routes right after a professional high school baseline in Economics.

Master's degree

@Utrecht University, Netherlands

Applied Cognitive Psychology

Master's degree

@University of Palermo, Italy

Corporate
Advertising

And it turned out to be the right path for me, especially when combining them on the job, just as I did as...

... a Neuromarketing Specialist , for Nixon Digital;
... a Marketing Manager , for Domus - Design Store.
And as I'd love to do as a Character Manager , for an Entertainment firm.

Unfortunately, even if I found what I love to do, I still had to fit myself in a country which didn't treat me as a "different" human being. That is, a country where I'd be able to marry someone, apply for adoption, and have a future that everyone should be able to aim for - as a member of the LGBTQ+ community.

My home country, Italy, doesn't allow any of that - nor even basic homotransphobia hate crime protection. That's why I had to permanently relocate outside of Italy: to keep doing what I love to do, but also to have the family and the future I'm dreaming of.

Now I'm based in the Utrecht region, in the Netherlands. But I'm still open to relocate, if needed.